Case Study: Turning Point - Transforming Lives: An Empowering Website for Turning Point Nonprofit
TPNJ had definitive objectives: to articulate their organizational strengths and service excellence in a fiercely competitive local market, aiming to boost website inquiries. Morweb responded by crafting a unique website design that not only showcased TPNJ's capabilities but also was visually appealing and welcoming. The design strategy placed a strong emphasis on calls to action and incorporated large, emotive imagery to establish a connection with visitors. Navigation was overhauled to become more intuitive, catering specifically to the diverse requirements of TPNJ's key demographic groups. Recognizing the critical need for information accessibility, Morweb enhanced the site with powerful search capabilities and intuitive navigation, ensuring a seamless experience for users seeking answers.
Turning Point is a non-profit organization based in New Jersey, dedicated to helping individuals overcome drug and alcohol addiction. Our primary mission is to empower our patients
with the essential tools to achieve lasting recovery from substance use disorders. Our programs are based on the trusted 12-step approach, giving patients a chance to face their
substance use issues head-on.
Services
- User Research
- Site Architecture
- Website Design & Development
- SEO Optimization
Modules
- Map Module
- Custom Client Payment Page
- Blogging
- Events Module
Custom Website Design for Desktop and Mobile
