Case Study: Milwaukee Ballet - Harmony in Motion: Milwaukee Ballet's Website Reimagined

A screetshot of MSA's old site
A screetshot of MSA's new site
OLD NEW

A User-Centric Redesign

The Milwaukee Ballet's previous website struggled to meet the needs of its diverse audience, requiring improvements in accessibility, transactions, and community engagement. The redesigned site now serves as a central hub, enhancing user experience and streamlining key processes.

  • Enhanced Accessibility: Clear communication of performances, classes, and events.
  • Stronger Community Connection: Morweb’s Blog and Private Pages Modules foster engagement.
  • Seamless Transactions: TNEW integration simplifies ticket purchases, donations, and registrations.
  • Refined Brand Presence: A polished yet inviting design reflects the Ballet’s mission and cultural significance.

Milwaukee Ballet, a beacon of world-class dance and education, sought to enhance its digital presence to reflect its reputation as a polished, sophisticated, yet accessible organization. Striving to provide a seamless online experience for ticket purchases, donations, and registrations, the Ballet aimed to make its offerings and mission clear and inviting to a wide audience. Morweb CMS was chosen for this pivotal task, leveraging its comprehensive easy to use tools and modules to transform the Ballet's website into a vibrant hub for the community.

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Services

  • User Research
  • Site Architecture
  • Website Design & Development
  • TNEW Setup & Customization

Modules

  • Directory
  • File Resources Library
  • Events
  • Blog

Design

Modules & Custom Sub-templates

{custom_tagline_text} Performances Slider

Team Members

Gallery

Sticky Inner Page Menu

Mega Menu

Web UI/UX Style Guide

MB-StyleGuide.jpg
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Morweb provides the right mix of strategy, design, non-technical software, and customer support to manage and grow not just a website, but an engaging online presence.

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