Case Study: Microscopy Society of America - Revamping the Microscopy Website: A User-Centric Redesign

A screetshot of MSA's old site
A screetshot of MSA's new site
OLD NEW

Morweb CMS transformed Microscopy's previously cluttered and visually uninspiring website into a visually engaging, intuitive platform, better reflecting the field’s emphasis on striking microscopic imagery. The redesigned site offers improved navigation, clearer content structure, and a dynamic user experience, significantly enhancing community engagement.

  • Intuitive Navigation: Streamlined layout for easier access to resources, magazines, and event details.
  • Visual Richness: Emphasis on engaging, high-quality imagery showcasing the beauty of microscopy.
  • Community Praise: Strong positive feedback from users highlighting ease of use and visual appeal.
  • Brand Representation: Enhanced digital presence accurately portraying Microscopy’s depth and scientific excellence.

The Microscopy Society of America (MSA) is a non-profit organization dedicated to the promotion and advancement of techniques and applications of microscopy and microanalysis in all relevant scientific disciplines. With over 3,000 members, 30 local affiliates and 81 annual meetings, MSA has a vibrant and growing community of distinguished members. 

Associations & Memberships Icon Associations & Memberships

Services

  • User Research
  • Site Architecture
  • Website Design & Development
  • API Integration with iMIS

Modules

  • Directory
  • File Resources Library
  • Private Page
  • Blog

Custom Web Design & UX

Modules & Custom Sub-templates

Featured Members Slider

Sticky Side Menu (MP4)

Resources

Events

Streamline Membership Management Without Sacrificing User Experience.

Custom Member Portal

Provide your members value for their money by creating a member portal full of member-only content like videos, resources, blogs, directories and more. It’s simple with our Custom Member portal feature and Morweb’s Live-Editor. The more value they see, the more often they’ll return and more likely to continue being a valued member of your organization.

Members Directory

Quickly search the member directory to find like-minded contacts to connect with. Member profiles can be displayed in list and map view, providing an interactive experience for users to find what they need quickly. Members can easily update their directory profile by adding pictures, social channels, bio, and much more.

Members Resources

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Morweb provides the right mix of strategy, design, non-technical software, and customer support to manage and grow not just a website, but an engaging online presence.

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