Case Study: Gads Hill Center - Gads Hill: A Vibrant Nonprofit Website for Exploring 125 Years of Service

Gads Hill Center, a 125-year-old organization based in Chicago, has grown into providing programs and services for four major categories: children, youth, mental health, and community. Their mission revolves around fostering stronger communities and brighter futures by offering a wide range of educational, social, and support services within these key areas. 

Nonprofit Organizations Icon Nonprofit Organizations


  • Content Strategy, UX Research
  • Site Architecture
  • Custom Website Design


  • Blog Module
  • Form Builder Module
  • Fundraising Module
  • Map Module
  • File Resource Module

From Outdated to Outstanding: The Reinvention of Gads Hill's Web Presence with Morweb

Over time, Gads Hill has undergone significant evolution, but their website had fallen behind, with outdated aesthetics and content. They faced challenges updating their site due to the limited editing options of their existing CMS platform. Morweb stepped in with a comprehensive discovery and content strategy process that pinpointed Gads Hill's core strengths and opportunities. This process also sharpened their messaging to resonate with their intended audience. The result of this collaboration was a visually stunning website design that effectively showcased the extensive array of programs and resources Gads Hill offers.



A screetshot of MSA's old site
A screetshot of MSA's new site

Custom Website Design for Desktop & Mobile Devices

User-Friendly Custom Templates

Custom Icons & Stat Numbers Animation

Organized File Resources

Custom-Designed History Page

Custom-Designed Service Sections

Web UI/UX Style Guide


Elevate Online Presence with Streamlined Modules for Resources, Locations, and Team Members.

Fundraising Module with Custom Donation Form

Map Module Showcasing Multiple Locations & Programs


File Resource Module for Online Video Library

Staff Directory with Bios