Meet Our Team Members

Bita Goli

Murad Bushnaq

CEO & Creative Director

Years in Field: 25+
Based in: Calgary, Canada
Focus:  Strategy, UX, product direction
Approach:  Strategy before technology

About Murad

Twenty-five plus years in web design, with more than fifteen of them spent on nonprofits, schools, and associations. I lead Morweb's vision and product direction — and the work always starts with one question. What is this site supposed to do?

I'm the CEO and Creative Director at Morweb. My day to day is working with organizations to understand their audiences, clarify their messaging, and turn complex goals into websites that actually perform. The job is part strategy, part design, and part product.

I've spent 25 years in web design, and more than 15 of those years focused on the nonprofit sector. The portfolio includes United Way, Goodwill, the Jewish Community Center, Engineers Without Borders USA, the Microscopy Society of North America, and Portland State University Foundation. I founded the Morweb CMS to give non-technical teams full control over their websites without giving up creativity or performance.

Most organizations focus too heavily on technology before defining their strategy. Design, features, and tools only create value when they are guided by a clear communication plan and measured against real goals.

— Murad Bushnaq, CEO and Creative Director

Most organizations start with the wrong question. They ask which platform, which template, which integrations. The right question is simpler. What is this site supposed to accomplish, and for whom? Once that is settled, the technology choices get easier and the budget stops being wasted.

My commitment to nonprofit work is personal. I was born in Bolivia, raised in Brazil, and moved to Canada with my family. During that transition, nonprofit programs played an important role in helping us through difficult times. I saw firsthand how much these organizations matter to the people they serve. Mission-driven organizations deserve websites that help them serve their communities better, not websites that get in the way.

Specializations

  • Digital strategy
  • UX-driven design
  • Product direction
  • Nonprofit communications
  • Brand & messaging
  • CMS architecture
  • Stakeholder workshops
  • Platform leadership
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Morweb provides the right mix of strategy, design, non-technical software, and customer support to manage and grow not just a website, but an engaging online presence.

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